I have a methodical and pragmatic approach to my work.
I'm at my best when involved in building a product from the first drafts on a whiteboard to coding the last polishes of the UI, taking a holistic design approach and constantly adjusting the parameters of my role according to the needs of the project.
Check out some examples of my work below or get in touch to request a full portfolio.
Request a PortfolioLead Product Designer @ Sparetech (2022 — )
I am currently working full time at Sparetech. Sparetech is a technology company based in Stuttgart, Germany, that offers a software solution for spare parts management in the industrial sector. I've joined their design team as Senior Product Designer in 2022.
Design Vision Case Study Sparetech
UI Developer @ improveme.io (2023)
A passion project with two friends; improveme.io was a webapp to do ad-hoc, project-based peer feedback. We developed a working prototype and tested it at a management course at the University of Amsterdam. It was a great opportunity to improve UI development skills and get first-hand experience bootstrapping an entire app with 300+ users within a few weeks.

Design Lead @ GotPhoto (2019 — 2021)
GotPhoto is a software solution for photographers that helps them
streamline their workflow and grow their business. It offers online
galleries, automated image processing, order management, and marketing
tools.
After a short engagement as a freelance consultant, I was invited to become
the Design Lead of the company. I set up and managed a small design team
including defining its responsibilities, and oversaw its day-to-day operations.
During my tenure, I provided product design and strategy input to the C-Level
and initiated a tech stack change to increase iteration speed and redefine
the UI tech stack. In just four months, I developed a new shop client and
defined a new UI design language.
Subsequently, I overhauled the product's information architecture documentation,
defined a new product direction and UI design language, and assembled a
feature team to overhaul the product's administration UI with a new UX
paradigm that measurably increased user satisfaction. I also set up a basic
design system using Storybook / Chromatic including an automated design
approval process.

Atlantis KY1 (2019)
Atlantis KY1 was a productivity software for machine workers and
process engineers, created by Hackerbay, built on their Atlantis
platform. I was the principal designer on the project. I facilitated
several workshops with the CEO, the CTO and project management,
helping to transform the vision of the product into an actual working
MVP in less than three months.
Besides the theoretical and UX/UI work, I've been involved with creating
branding assets, presentations, as well as writing code for the UI.

Avec App (2019)
Avec is a convenience store brand created by Valora, a Swiss retail
holding company operating mainly in German-speaking countries. Working
with the Hackerbay development team, we created a mobile app for Avec
X, the experimental, cashierless flagship store of the brand located
in Zurich's Central Station.
The app enables a fully cashierless shopping experience. Customers can
scan and pay items directly on their phones and can even use the app to
unlock the doors at night or whenever no support personnel is present.
After a successful test run in April 2019, a rollout of this system to
other locations in Switzerland is underway.
Modulor (2018)
Modulor is a large arts supply retailer in Berlin, with a unique
standing among artists and architects across the city. As a freelance
UX consultant for their online division, I have helped optimize their
current online retail offerings in several ways. Among many smaller
upgrades, several iterations on the UX/UI of their online furniture
configurator including a mobile-friendly version and improving the
product detail view esp. on mobile devices were the most impactful. I
also had an impact on the product design process itself: I advocated
for the introduction of a living styleguide enabling the in-house
graphic desiger to directly tweak the look and feel of UI elements in
the store, moving the development process toward a more agile one.
These improvements were made possible by workshops with employees from
all departments of the company; mapping out customer journeys as well as
vigorous user- and A/B testing, extensive discussions with employees about
and advocacy for a leaner product design process were all necessary in
order to generate buy-in across the board.

Small Improvements (2015-2016)
Small Improvements is a performance management tool, offered as a SaaS
solution to mid-sized companies. During my involvement with the
company, I have worked as a UX Designer and a UI Developer. As part of
one of three development teams, I was responsible for the UX rework of
several key features like "Cycle Creation", and the flagship feature
"360 Feedback".
I was also involved with transitioning the app from an old-school static
layout to a responsive one and had the opportunity to work with angularJS
and React. After joining as a strong advocate of user-centered design principles,
user tests became a regular occurrence, despite the company having done
only one of them in its 4-year existence altogether before I had joined.
